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It's still 1938

Chilling Map Targeted 150 Jewish Businesses in Catalonia, Sparking Outrage

Spain's Jewish community quickly condemned the map as antisemitic, comparing it to historical blacklisting tactics from the Nazi era that targeted Jews for boycotts or violence. 

Antisemitic map
Antisemitic map (Photo: Social media)

An online interactive map titled "Barcelonaz" was launched in early January 2026 on the French-hosted platform GoGoCarto, publicly identifying and mapping over 150 Jewish-owned businesses, schools, Israeli-linked companies, and other entities in Catalonia, primarily Barcelona.

The project, created by an anonymous group self-described as "journalists, professors, and students," allowed users to submit additional locations and label them as "Zionist," with the stated goal of exposing and denouncing what it called the "impact of Zionist investments" in the region. It did not distinguish between local Jewish institutions, like kosher shops or a Jewish school, and multinational firms operating in Israel.

Organizations including the European Jewish Congress (EJC), Combat Antisemitism Movement (CAM), and local groups filed formal complaints with GoGoCarto, arguing it violated French laws against incitement to hatred and discrimination.

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The EJC expressed alarm over the potential for "dangerous consequences," urging the platform, Catalonia's government, and Barcelona's city council to remove the content and hold those responsible accountable.

By January 4, 2026, the map was taken down from the platform, with links redirecting to GoGoCarto's homepage, following the backlash and complaints.

GoGoCarto confirmed to media outlets that the project was no longer available.

Catalan journalist Pilar Rahola, chair of CAM's Latin America advisory board, highlighted the removal as a response to community pressure.

No details have emerged about the creators' identities or any further legal actions. But the incident drew widespread criticism on social media and from Jewish advocacy groups, with some users and reports framing it as part of broader antisemitism trends in Europe.

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