Move Over Sinwar: Meet the Shadowy 'Propaganda Chief' Now Taking Control of Gaza's Future
Seized Gaza documents reveal a 25-project master plan to undermine Israeli resilience and control "independent" media. Led by Ali al-Amoudi, the "Poison Machine" uses psychological warfare and Turkish funding to shape global perception.
Seized documents recovered during IDF maneuvers in Gaza have revealed a sophisticated, multi-year master plan by Hamas to dominate the global and Israeli narrative. Far from a collection of random propaganda videos, the files expose "The Industry of Lies" - a centralized apparatus consisting of 25 detailed projects with measurable goals, production quotas, and massive budgets funneled through Turkey.
One of the most significant findings in the documents, published by the Meir Amit Intelligence and Terrorism Information Center, is Hamas's total control over outlets that previously claimed to be independent or pluralistic.
According to the documents, news agencies such as "Shehab" and "Safa," along with numerous supposedly independent journalists, report directly to the Hamas Information Department. This "hybrid model" provides the organization with diplomatic immunity; it can spread extreme incitement through unofficial channels while officially denying any connection to bypass international sanctions.
Section 10 of the master plan explicitly defines a strategic goal: Psychological warfare designed to dismantle Israeli resilience from within.
The apparatus operates:
Fake News Networks: Spreading disinformation to sow fear.
Targeted Advertising: Pushing divisive content to specific Israeli demographics.
Satire Pages: Utilizing humor to mock Israeli leaders and national symbols.
The ultimate aim is to deepen internal social rifts, foster demoralization, and create doubt within the Israeli public regarding the justice of their cause.
The Rise of Ali al-Amoudi: The "Propaganda Chief" as Successor
The man behind this consciousness-shaping empire is Ali al-Amoudi, head of the Information Department. Long operating in the shadows, al-Amoudi has recently been identified as a likely successor to Yahya Sinwar as the head of Hamas’s political bureau in Gaza. His rise signals a strategic shift, suggesting that Hamas views the war for public perception as being as critical as the physical battlefield.
The 25 Pillars of the "Consciousness Conquest"
The seized files detail 25 specific projects aimed at both internal and external audiences.
Key pillars include:
Psychological Warfare: Destabilizing the Israeli public.
Western Laundering: Promoting the Hamas narrative in English to gain legitimacy in the West.
Anti-Normalization: Maintaining "blacklists" of Arab nations seeking ties with Israel.
Jihadi Heritage: Documenting and glorifying "resistance" activities.
Crisis Readiness: Developing media mechanisms specifically for disaster and wartime scenarios.
Financial Struggles and Turkish Ties
Despite the professional facade, internal audit reports reveal a system plagued by mismanagement and massive deficits. These media outlets survive solely on continuous cash injections from Hamas’s central treasury, with significant portions of the financial pipeline routed through entities in Turkey.