The behind-the-scenes broadcast battle is over, and it's official: the international musical telenovela starring Noa Kirel is coming to Israel and will air exclusively on Channel 16.
The series "Noa's Path" (Mírame Así – El Camino de Noa) recorded unprecedented success in Latin America on streaming giant Amazon Prime Video and on the Argentine broadcaster América TV. Now, Channel 16 has announced the acquisition of exclusive broadcast rights in Israel, a significant step in expanding its content operations as part of preparations to launch a new schedule rich in international productions.
Drama, romance and original music
Behind the sprawling international production stand producer Yair Dori, the international studio SIPUR headed by Emilio Schenker, and the companies FAM Contenidos and SWAP.
The series, filmed entirely in Argentina, comprises 24 episodes of approximately 30 minutes each. The plot follows a young woman dealing with heartbreak (Kirel) who joins a fledgling band led by Tommy, played by Argentine actor and singer Agustín Bernasconi.
A central element of the series is the original soundtrack, which includes nine new songs performed by Noa Kirel and the series' stars, among them the theme song "MÍRAME ASÍ" and a special cover version of the Latin hit "Ni Una Sola Palabra".
The broadcast will take place exclusively on Channel 16 (channel 16 on the remote) on the following platforms: yes, STING TV, Partner TV, FreeTV, Cellcom tv, and on Channel 16's live viewing app available in the App Store and Google Play stores.
